Marketing

Help Raise Breast Cancer Funding: Moon Walk NYC

June 10, 2013

  Tweet Disclosure: We participated in this campaign for One2One Network.  By posting, we are eligible for incentives and race entry.  All opinions stated are our own. The MoonWalk New York City 2013 Join us Saturday, July 20th at 10pm to help raise Breast Cancer funding by participating in the first ever Moon Walk NYC.  Not only, will the event be great exercise, but we get to dress up! Since its inception fifteen years ago in London, MoonWalk has engaged over 300,000 participants and has raised over $126 million to support vital breast cancer causes in the UK. Presented by Empire […]

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Claritin’s Spring in Your Step Inspiration

June 9, 2013

Tweet Disclosure: We received product samples and children’s fever reducer ice packs from Claritin to review. We were not compensated for this post. As always, all opinions are our own. Read our full disclosure on the site. Recently, we held a fun girls night out to celebrate the end of school here in Texas. Children’s Claritin provided us with some wonderful ideas on how to give moms a relaxing night out. They even suggested some excellent healthy recipes such as a refreshing citrus mint spa water and yummy quinoa spring salad. We could live on quinoa and are encouraging our children […]

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Insights on 2013 Super Bowl Advertising

January 30, 2013

The 2013 SuperBowl is sure to be the most tech savvy advertising event yet. Super Bowl advertising can live stream on smartphones Apps, spur constant and instant social media engagement and has its own Youtube channel. Voting for your favorite Super Bowl ad is rampant across the entertainment industry with key examples like Hulu.com/adzone. Are Ads the best part? Per Adweek, American adults prefer watching Super Bowl commercials to the game itself, according to a survey by Chicago-based market research company Lab42. Of the 500 respondents age 18+, 39 percent said that the commercials were their favorite part of the game while 28 […]

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Need your feedback on inspiration and marketing ideas for 2013

January 5, 2013

The Easy Bake Oven:the original inspiration for Moms! Inspiration and creativity will continue to drive marketing for many industries in 2013. Luckily, social media is full of many ways to keep creativity flowing and New Year’s resolutions on track.  We can’t believe that this month our blog will be one year old. With over 118 posts, we have explored a variety of topics from social media, to marketing to moms to the latest technology trends.  The goal of our blog was to give insights on revolutionary marketing trends and ideas.  So for the New Year, we would like your thoughts on […]

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The Psychology of Social Networking

August 2, 2012

We liked this article on “the Psychology of Social Networking” so much we had to just copy it and give the authors credit. Ragan’s PR Daily ran it today. The big question is: are we obsessed with ourselves or is this just the new way to communicate? What do you think? (via OhMyGov.com) SOURCE & Related articles The psychology of social networking (prdaily.com) Send to Kindle

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Twitter’s Research Wars now begin..

July 2, 2012

Mashable reported a very insightful study this past week in the article “Sorry Marketers Your doing Twitter Wrong…”  starting “the Twitter Research” wars (click on the link to download the study) just like the Facebook Research wars of a few weeks ago when studies found completely difference results on the viability of “the Godfather” of Social Media. Now, it’s Twitter’s turn. We always love a good debate especially ones about how we can gain better marketing results for our Brands. “Most marketers are tweeting too much on the wrong days, not using hashtags enough and almost never do the one thing […]

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Can Mom bloggers revolutionize your brands….

April 4, 2012

Twitter abounds with extraordinary social media and marketing experts. We are learning so much from monitoring their tweets and studying their insightful blogs. According to the Actionable Marketing Expert Heidi Cohen’s analysis of the Social Media Examiner’s 2012 Industry Report, “Social media is important to over 80% of businesses. Yet despite this trend, marketers still have a difficult time proving social media’s contribution to the bottom line.” Brand marketers like P&G have incorporated social media into their marketing mix models to find the answers. However, social media for brands requires a revolutionary approach for appropriate targeting and potential ROI. Analysis of the primary […]

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