by Suzanna Keith | Feb 1, 2012 | Advertising
I am really enjoining the buzz on Youtube and other social media of the pre-super bowl ads. The pre-bowl screening creates awareness that hopefully drives consumers to look for the ads during the Super Bowl. Yesterday, during the CBS Morning show, Advertising Age...
by Suzanna Keith | Feb 1, 2012 | Advertising
A great piece by Jim Edwards below: it contains a case study that P&G’s Old Spice Social Media had tremendous ROI. Read...
by Suzanna Keith | Jan 23, 2012 | Advertising
“A small group of thoughtful people could change the world. Indeed it’s the only thing that ever has.” Margaret Mead, Anthropologist Revolutionary marketing starts with one or two leaders with the courage to make a change to the status quo. But, in...
Recent Comments