by Suzanna Keith | Mar 26, 2012 | Families, Marketing, Moms, Parenting, Social Media
Finding the right family friendly entertainment is rocky when you have a 13-year-old, 9 year and 6-year-old. Our oldest son doesn’t want Disney anymore, but our baby still loves princesses (secretly, we do too). However, because our daughter just told us she...
by Suzanna Keith | Mar 25, 2012 | Children, Families, Marketing, Parenting, Social Media, Sports
WWE from the Mom Perspective: On Sunday night over dinner, our 9-year boy and our 6-year girl told us they had voted for Kelly Kelly as a favorite for the Nickelodeon Kids Choice Awards. “Who is she we asked?” “She is a WWE Diva who will win the butt...
by Suzanna Keith | Feb 9, 2012 | Advertising, Children, Families, Marketing
A year or so ago I heard that the WWF now the WWE was targeting moms with tween and teenage boys. They were cleaning up their content to be more family friendly. Interesting I thought…… They were even developing movie franchises behind characters. I must...
by Suzanna Keith | Feb 4, 2012 | Advertising
Paying $3.5mm for a Super Bowl ad is a bit risky. Many brands are taking the gamble because how often can you reach 111 million consumers at once. The ability to capture so many additional exposures from the pre and post game “buzz” coupled with the new...
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