by Suzanna Keith | Mar 7, 2012 | Advertising, Families, Life, Marketing, Social Media
Angie’s list is a service where you can get recommendations on local home repair services. Have you used it? The business model is truly unique as people pay for brand recommendations. In fact, many people continue to renew the service at a rate of 75%. Per...
by Suzanna Keith | Mar 6, 2012 | Families, Life, Magazines, Marketing, Parenting, Social Media, Technology
Last Thursday Sheryl Sandberg, the COO of Facebook introduced new advertising offerings for Facebook including mobile applications. Per the New York Times, this will be the largest marketing platform available to brand advertisers. We wonder what Procter &...
by Suzanna Keith | Mar 2, 2012 | Children, Families, Marketing, Social Media
Last week during February vacation we visited the amazing Clark Museum in Williamstown MA. http://www.clarkart.edu/ We enjoyed a truly revolutionary exhibit. They used Samsung tablets to give a tour of their condensed collection called “Uexplore”. The...
by Suzanna Keith | Mar 1, 2012 | Advertising, Life, Marketing, Movies, Social Media
With over 39.3 million viewers the Oscars delivered well for Brand marketers. While the social media buzz focused on wardrobe issues of the celebrities (Angelina) vs the ads, the Academy awards gave a big bang for the buck. Diet Coke used a wonderful tag...
by Suzanna Keith | Feb 29, 2012 | Advertising, Families, Life, Marketing, Movies, Social Media
As promised the Oscars was a spectacular night. In the Chapter 11 Theater, Billy Crystal delivered a marvelous opening. Justin Bieber in the middle of Midnight in Paris (promising to bring Billy the 18 to 24 demo) delivered brilliantly. Although I think Billy’s...
by Suzanna Keith | Feb 27, 2012 | Advertising, Magazines, Marketing, Social Media, Technology
Sometimes, I get overwhelmed with the multitude of Apps available. So I have to go back to my “Board of Directors” for their best recommendations on which Apps I really need to make life easier. Like the famous theory of Mary Lou Quinlan of ” Just...
Recent Comments