by Suzanna Keith | Mar 25, 2012 | Children, Families, Marketing, Parenting, Social Media, Sports
WWE from the Mom Perspective: On Sunday night over dinner, our 9-year boy and our 6-year girl told us they had voted for Kelly Kelly as a favorite for the Nickelodeon Kids Choice Awards. “Who is she we asked?” “She is a WWE Diva who will win the butt...
by Suzanna Keith | Mar 21, 2012 | Advertising, Families, Life, Marketing, Social Media, Sports
Last year, we took clients the Big East at Madison Square garden which was quite the spectacle. The crowd seemed to be comprised over 40,000 men and only ten or so women. Meanwhile, watching grown men cry when Syracuse lost presented a very interesting window into...
by Suzanna Keith | Mar 15, 2012 | Advertising, Families, Life, Social Media, Sports, Technology
Yesterday we turned in our Final Four brackets on Yahoo. March Madness is the next advertising bonanza. Per Smart Money, the NCAA men’s basketball tournament is big business — second only to the Super Bowl in terms of ad sales. A :30 second commercial...
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