by Suzanna Keith | Jul 25, 2012 | Advertising, Families, Marketing, Social Media, Sports, Technology
Only two days to the Olympics and counting. We can’t wait for the opening ceremony on Friday night. To celebrate the Games, P&G just introduced another ad campaign celebrating Moms on Facebook. This campaign continues the same appreciation of moms as the...
by Suzanna Keith | Apr 27, 2012 | Advertising, Families, Marketing, Moms, Social Media, Sports
[youtube=http://www.youtube.com/watch?v=NScs_qX2Okk&feature=youtu.be] P&G has introduced another moving ad for its Olympic sponsorship campaign to Moms. The first one for the Vancouver Winter Olympics in 2010 made us cry. With imagery perfect for...
by Suzanna Keith | Mar 6, 2012 | Families, Life, Magazines, Marketing, Parenting, Social Media, Technology
Last Thursday Sheryl Sandberg, the COO of Facebook introduced new advertising offerings for Facebook including mobile applications. Per the New York Times, this will be the largest marketing platform available to brand advertisers. We wonder what Procter &...
by Suzanna Keith | Feb 1, 2012 | Advertising
A great piece by Jim Edwards below: it contains a case study that P&G’s Old Spice Social Media had tremendous ROI. Read...
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