by Suzanna Keith | Apr 19, 2012 | Eco Friendly, Families
The Lorax by Dr. Seuss sets the stage for Earth Day on April 22nd. We enjoyed the Lorax exhibit at the Philadelphia Zoo so much that we had to include the above photo in a Happy Earth day blog. Speaking of Earth Day celebrations, The Mayors, City Council and Police...
by Suzanna Keith | Apr 18, 2012 | Advertising, Children, Moms
Everyday our 9-year-old and 13-year-old sons plug-in their ipod touches and surf free app games. We know the name of most games because we closely monitor our children’s visits into cyberspace. This analysis allows for dialogue on what games are appropriate and...
by Suzanna Keith | Apr 17, 2012 | Advertising, Marketing
[youtube=http://www.youtube.com/watch?feature=player_embedded&v=iozZTJB2XOw] Nike tries a new approach with its marketing to women: a short movie and karaoke offering. During our young and hard-core running days, we could barely move vs. sing. When we ran the...
by Suzanna Keith | Apr 16, 2012 | Advertising, Families, Marketing, Moms
[youtube=http://www.youtube.com/watch?v=8dxlr7hZgqo] Kraft ran an interesting social media campaign last week honoring Mac & Cheese’s 75th anniversary. The Company handed over the Twitter and Facebook pages for the brand for a couple of days to two...
by Suzanna Keith | Apr 13, 2012 | Advertising
Everyday a new App arrives for our smart phones. Meanwhile, consumers are buying tablets at an increasing pace. Brand Marketers need to understand how each device is used so they can provide the most effective messaging for each device. We also need to dive deeper to...
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