by Suzanna Keith | Jan 29, 2012 | Advertising
Our family is so looking forward to the Giants and Patriots rematch in the 46th annual Super Bowl next sunday. But, I have to ask —are Americans really watching the game or just waiting for the debut of the best ads of the year? As a marketer, I can’t...
by Suzanna Keith | Jan 23, 2012 | Advertising
“A small group of thoughtful people could change the world. Indeed it’s the only thing that ever has.” Margaret Mead, Anthropologist Revolutionary marketing starts with one or two leaders with the courage to make a change to the status quo. But, in...
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