by Suzanna Keith | Apr 13, 2012 | Advertising
Everyday a new App arrives for our smart phones. Meanwhile, consumers are buying tablets at an increasing pace. Brand Marketers need to understand how each device is used so they can provide the most effective messaging for each device. We also need to dive deeper to...
by Suzanna Keith | Apr 4, 2012 | Advertising, Families, Marketing, Moms, Social Media
Twitter abounds with extraordinary social media and marketing experts. We are learning so much from monitoring their tweets and studying their insightful blogs. According to the Actionable Marketing Expert Heidi Cohen’s analysis of the Social Media Examiner’s...
by Suzanna Keith | Apr 4, 2012 | Advertising, Marketing, Parenting, Social Media, Sports
Yes, this article is about the Men’s NCAA Basketball finals last night, but just had to sneak in a photo of our home state Lady VOLs for fun. Plus, why aren’t the women’s games getting more advertisers anyway? But back to the main event, over the...
by Suzanna Keith | Apr 2, 2012 | Advertising, Children, Families, Marketing, Moms
Attending WrestleMania truly ranks as an experience of a lifetime. Almost 80,000 fans packed the Sunlife Stadium, screaming at the top of their lungs while standing up during the entire event. The glamorous stage, the fireworks, and the pyrotechnic effects made the...
by Suzanna Keith | Apr 2, 2012 | Advertising, Marketing, Moms, Social Media
[youtube=http://www.youtube.com/watch?v=xDa2hHIOnZE] We blogged about Amex’s new Synching App to find savings a few weeks ago. The “Apple of Financial Services” now has introduced a campaign to further push the App. Amex’s new membership...
by Suzanna Keith | Mar 29, 2012 | Advertising, Families, Marketing, Moms, Social Media
We are recapping an insightful article in PR Daily about when it the best time for Brands to tweet. Social media campaigns are time-consuming and costly so programs must follow efficient guidelines to gain ROI. As marketers, we currently mine when is the best time of...
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