by Suzanna Keith | Jun 25, 2012 | Advertising, Children, Families, Marketing, Moms, Technology
We have really enjoyed all the major league sports playoffs this June. The Stanley cup became rowdy and exciting with the Rangers having a brief run in the playoffs. Then, the NBA Playoffs really “heated up” and was fascinating to watch (pun intended)....
by Suzanna Keith | Jun 15, 2012 | Advertising, Marketing, Moms, Social Media, Technology
So not only did Facebook have a disastrous public offering but Reueters & Ipsos then announced a study that “4 out of 5 people claimed that they never purchased a product advertised on Facebook”. Interestingly, we first saw the study announced on...
by Suzanna Keith | Jun 8, 2012 | Advertising, Art, Children, Marketing, Moms
[youtube=http://www.youtube.com/watch?feature=player_embedded&v=lgD5uXqedlg] Our dear friend Mark DiMassimo, CEO/Chief Creative Officer of DIGO advertising, and his partner Lee Goldstein, President, starred in the AMC reality show The Pitch last Sunday night....
by Suzanna Keith | May 25, 2012 | Advertising, Families, Marketing, Moms, Parenting, Social Media, Sports, Technology
As mentioned in earlier blogs, one of the reasons we enjoy watching the WWE with our children is that viewing the shows together allows for the opportunity to dialogue about important topics. One of the big lessons from Wrestlemania when John Cena lost (and even...
by Suzanna Keith | May 24, 2012 | Advertising, Children, Eco Friendly, Families, Life, Marketing, Music, Parenting, Social Media, Technology
A study in the Guardian in February proved that emailing and tweeting are more addictive than smoking and alcohol. The media responses release endorphins in the brain. That is why teens will often stay up all night texting and investment bankers trade till the wee...
by Suzanna Keith | May 22, 2012 | Advertising, Families, Marketing, Moms, Parenting, Social Media, Sports
Every year we go away on relaxing girls’ weekend with an extraordinary group of women. This year two of the women started an experiment that I found fascinating. They decided not to purchase anything for themselves for a whole year except an occasional pair of...
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