by Suzanna Keith | Mar 25, 2012 | Children, Families, Marketing, Parenting, Social Media, Sports
WWE from the Mom Perspective: On Sunday night over dinner, our 9-year boy and our 6-year girl told us they had voted for Kelly Kelly as a favorite for the Nickelodeon Kids Choice Awards. “Who is she we asked?” “She is a WWE Diva who will win the butt...
by Suzanna Keith | Mar 9, 2012 | Advertising, Families, Life, Marketing, Parenting, Social Media
Marketing to women is one of our specialities so we quite intrigued by the wonderful series of articles segmenting women in Adweek by Susan Kuchinskas. The trend pieces have so much good analysis that we had to copy the first one directly into our blog. Marketing...
by Suzanna Keith | Mar 8, 2012 | Advertising, Eco Friendly, Families, Marketing, Parenting, Social Media, Technology
Yesterday, the Wall Street Journal announced that Amex is introducing a revolutionary new app that turns Twitter hashtags into real savings. I discovered the Amex app announcement with Whole Foods on Hootsuite this afternoon and promptly tweeted this revolutionary...
by Suzanna Keith | Mar 6, 2012 | Families, Life, Magazines, Marketing, Parenting, Social Media, Technology
Last Thursday Sheryl Sandberg, the COO of Facebook introduced new advertising offerings for Facebook including mobile applications. Per the New York Times, this will be the largest marketing platform available to brand advertisers. We wonder what Procter &...
by Suzanna Keith | Feb 22, 2012 | Children, Families, Parenting, Technology
This chart and its stats say it all. Just think about how technology has changed in our lifetimes. I remember growing up without an answering machine and actually practicing telephone manners. In college, we wrote our papers on typewriters. I have fun imagining...
by Suzanna Keith | Feb 21, 2012 | Children, Families, Parenting, Technology
Monica Villa the founder and CEO of the onlinemom.com is a true visionary. What makes her website revolutionary is that she spotted a real need gap–that parents struggled with how to manage their children’s use of technology and needed answers...
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