by Suzanna Keith | Mar 23, 2012 | Families, Life, Marketing, Social Media, Technology
We love featuring Extraordinary women in our blog. Our marketing industry can learn so much from innovative leaders who create new brands that address unmet needs of consumers. Today we lifted insights from Adweek by Ki Mae Heussner. Keep your eyes open for the great...
by Suzanna Keith | Mar 15, 2012 | Advertising, Families, Life, Social Media, Sports, Technology
Yesterday we turned in our Final Four brackets on Yahoo. March Madness is the next advertising bonanza. Per Smart Money, the NCAA men’s basketball tournament is big business — second only to the Super Bowl in terms of ad sales. A :30 second commercial...
by Suzanna Keith | Mar 14, 2012 | Advertising, Families, Life, Marketing, Technology
Nike has become a tech company given its extensive and explosive Fuelband product launch at South by Southwest this week. Both www.Digiday.com and Adweek highlighted the new technology yesterday. The Nike Fuelband revolutionizes “digital sports” with a...
by Suzanna Keith | Mar 13, 2012 | Advertising, Families, Life, Marketing, Social Media, Technology
American Express (Amex) introduced a twitter App last week. Meanwhile, Mastercard had already introduced an App to find the closest ATM and even key merchants. We discovered the Mastercard App on Facebook and liked it right away. We have been using the Mastercard...
by Suzanna Keith | Mar 8, 2012 | Advertising, Eco Friendly, Families, Marketing, Parenting, Social Media, Technology
Yesterday, the Wall Street Journal announced that Amex is introducing a revolutionary new app that turns Twitter hashtags into real savings. I discovered the Amex app announcement with Whole Foods on Hootsuite this afternoon and promptly tweeted this revolutionary...
by Suzanna Keith | Mar 6, 2012 | Families, Life, Magazines, Marketing, Parenting, Social Media, Technology
Last Thursday Sheryl Sandberg, the COO of Facebook introduced new advertising offerings for Facebook including mobile applications. Per the New York Times, this will be the largest marketing platform available to brand advertisers. We wonder what Procter &...
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