by Suzanna Keith | Mar 22, 2012 | Uncategorized
Pat Dealy, CEO. Chef David Burke. Liz Dowling, VP Marketing Anthony Garito photography 12NtM Sparkling Beverages – a Chef-Crafted beverage David Burke, one of the pioneers in American cooking, founder of David Burke Townhouse in Manhattan and seven other restaurants,...
by Suzanna Keith | Mar 21, 2012 | Advertising, Families, Life, Marketing, Social Media, Sports
Last year, we took clients the Big East at Madison Square garden which was quite the spectacle. The crowd seemed to be comprised over 40,000 men and only ten or so women. Meanwhile, watching grown men cry when Syracuse lost presented a very interesting window into...
by Suzanna Keith | Mar 20, 2012 | Advertising, Marketing, Movies, Social Media
Stuart Elliot’s Monday column in the New York Times features an ad campaign so unique that we had to blog about it right away. Hennessy goes “Wild for the pursuit of achievement”. What makes this campaign revolutionary is that a brand 248 years old...
by Suzanna Keith | Mar 19, 2012 | Advertising, Children, Eco Friendly, Families, Marketing, Social Media
Per Stuart Elliot of the New York Times, Method introduces an innovative ad campaign today that incorporates the 360 degree approach of surrounding moms with social media. “Method is known for offbeat ads for its line of eco-friendly, chicly designed household...
by Suzanna Keith | Mar 16, 2012 | Advertising, Families, Marketing, Social Media
On the 14th, Adweek featured a compelling insight about what recommendations women trust:they trust Pinterest more than Facebook and Twitter. We still believe that women ultimately make their purchase decisions by talking to their Board of Directors (their friends,...
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